BRI Life
In collaboration with BRI Life, a prominent insurance company, our project focused on delivering high-quality motion graphics and video production services for Marketing Communication Department. These creative assets played a vital role in communicating BRI Life’s offerings and values to its target audience.
Project Information
Client
BRI Life
Category
Motion Graphic, Video Production
Year
2018
Industry
Insurance
The Challenge
Our challenge was to convey complex insurance concepts in an easily understandable and visually engaging manner. We needed to create motion graphics and videos that not only informed but also resonated with BRI Life’s customers, building trust and brand loyalty.
What We Did:
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- Concept Development: We worked closely with BRI Life to develop clear and compelling concepts for motion graphics and videos. This involved distilling intricate insurance information into concise and accessible narratives.
- Scriptwriting: Crafting impactful scripts was crucial to conveying BRI Life’s message effectively. We wrote scripts that highlighted the benefits of BRI Life’s services and the peace of mind they offered to customers.
- Motion Graphics: Our team designed and animated motion graphics that visually represented insurance concepts, making them more digestible. These graphics were used in various communication channels, including presentations, websites, and social media.
- Video Production: We produced professional-quality videos, including customer testimonials, explainer videos, and promotional content. Our production process involved shooting, editing, and post-production to ensure the highest production standards.
The Solution
Our motion graphics and video production efforts played a pivotal role in enhancing BRI Life’s communication strategy. By simplifying complex insurance concepts and creating visually appealing content, we facilitated a deeper connection between BRI Life and its customers. The engaging visuals and informative videos contributed to increased customer understanding and trust in BRI Life’s services.